Hi, I’m Ali Katz.

Founder/CEO of the Eyes Wide Open Collective, 6x Inc. 5000 CEO, Personal Family Lawyer, LIFTed Advisor, Mom, Community Leader, Creator

Too often, we’re encouraged to make what I call “eyes squeezed shut” decisions about our resources. Take a leap, trust the so-called experts, and hope it works out for the best.

As a result, we spend our lives wasting our time, energy, attention, and money (our TEAM resources) because we’re confused, chasing false prophets, passive income, and eventual retirement, missing the opportunity for true freedom, what I call liberation in the process.

We turn to financial advisors and trust they have our best interests at heart - never mind that they themselves are operating from a place of scarcity.

We say we want a different reality than what our parents, grandparents, and those before us had. We say we want our children to have a better future. 

But then we make exactly the same decisions that they did. 

I’m here to help you break that cycle. I’m here to help you live with eyes wide open.

Who Are You? Why Are You Here?
What’s Yours to Do?

For over 20 years, I grappled with these profound questions.

I followed the expected path: graduating first in my class from Georgetown Law, securing a position at Charlie Munger’s firm, working on transactions for Warren Buffet, and starting my own law practice.

Within three years, I built a million-dollar business, innovating a new model for estate planning for young families. I had a beautiful beachside home, my kids in private school, a best-selling book—yet I was miserable.

I disliked who I had become as a mother, partner, boss, and friend. Every decision revolved around money.

So, I walked away. I moved to a farm, entertaining the idea of a new life as a lifestyle blogger and podcaster. I resolved to only engage in work I loved, even if unpaid.

After a year of soul-searching, I realized I loved lawyering, even without financial incentive. I also began confronting my “money dysmorphia” and its roots in my inheritance.

This led me to develop the New Law Business Model. I had witnessed the catastrophic effects of failed estate planning within my own family. I saw the divisiveness and gaps in the process, especially for young families and business owners.

I understood that inheritance goes far beyond money. It transcends what we learn in law school or document preparation. Estate planning, viewed through the lens of inheritance, initiates a journey of inner healing.

It’s about examining everything you have and aspire to create. It’s about preparing for what you’ll inherit and giving your parents the peace of mind that you are ready. Done right, it’s a rite of passage.

It’s about healing inherited scarcity, using money as a healing conduit, and shaping a new future reality.

I inherited scarcity, money dysmorphia, poor financial literacy, a broken legal system, and parents who, despite their best efforts, had few tools.

How About You? If so, I've got solutions.

My mission is to heal OUR inheritance.

What have you inherited? What happens when you heal it?
Are you ready to use your relationship with resources to awaken, grow, and show up?

If so, welcome. You’ve arrived at the right place.

My credentials

Education & Experience

  • Georgetown Law, summa cum laude, 1999

  • John M. Olin Law & Economics Fellow

  • CA Bar No. 212365, lawyer name: Alexis Martin Neely

  • Law Clerk for Senior Judge Peter T. Fay,11th Circuit Court of Appeals

  • Founder, Martin Neely & Associates

Company Portfolio 

Media Highlights:

  • Six-time Inc. 5000 CEO

  • Featured as a family, financial, and legal expert on Good Morning America, the Today Show, and many other programs

Note: I wasn’t born Ali Katz, and I had several names on the way to becoming her. 

Read my naming story to learn more.

Resources, Redefined.

Estate planning is the first step in understanding and redefining your inheritance. Start here.

Let’s rise up together to take back our government from the 2-party political system.

Turn your law practice into a business you love. A New Law Business Model is the way.

Heal your money dysmorphia and put self-care first. Time, Energy, Attention > Money

The quest for financial freedom has you trapped.
Heal your money dysmorphia, and get on the journey to financial liberation instead.

Your Inheritance Matters:

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